Underwriting Specifics for Programs on KNPB

On KNPB Channel 5, underwriting credits consist of 10- or 15-second messages attached to a specific television program. A maximum of two local underwriting positions are available per program. Underwriting is especially effective for companies seeking to build their brand and a relationship with their particular target audience.

Underwriting Credit Messages:
KNPB Program Sponsors receive a 10- or 15-second visual and aural credit at the beginning and end of each program they underwrite.

• Can you show products?  YES!
• Can you use slogans and mascots?  YES!
• How about telephone numbers?  YES!
• Addresses?  YES!
• The production of your credit, to be approved by you, is FREE!

When we promote our program on television, radio and newspaper, your company will be mentioned as a Program Sponsor, FREE!  Your company will also be listed in our Take 5 member guide — read by more than 8,000 subscribers monthly and available for download online — and your company will be invited to volunteer for on-air fundraisers. Bring a banner, wear your company T-shirts and hats, and help Public TV!

Use The Power Of a KNPB-TV Sponsorship!

When you are ready to join our growing list of underwriters, please contact Bobbi Lazzarone at or by phone at (775) 682-7789.